Automotive Marketing Platform
by VinSolutions
AMP identifies opportunities and engages customers through personalized, automated marketing. As I designer, I identified improvements in design of standard emails that are launched for every customer. I also worked on process improvement and following email best practices such as making emails mobile friendly and accessible, and taking into account different email platforms and even dark mode.
Standard Templates Redesign
This project was taking the existing emails that a customer uses and redesigning the entire set of emails (18 total) for a refreshed design that meets accessibility and email standards.
